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The iconic sports brand Adidas was founded in 1949 by Adi Dassler who began designing sports orientated shoes which were aimed to be styl...
The iconic sports brand Adidas was founded in 1949 by Adi Dassler who began designing sports orientated shoes which were aimed to be stylish yet practical and functional. Adidas sunglasses are easily recognisable due to their three stripe feature incorporated into the designs and Dassler originally decided to brand his products with three stripes, because it was simple, effective and unusual at the time. Decades on, Adidas originals sunglasses maintains its simplistic styling and original core values which its customers recognise and therefore often stick with Adidas sunglasses for a number of years.
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